"What makes a good logo?"
Lets start off with the fact that logo design can be a nightmare. Clients have a vision of an idea that is completely different with what you were thinking about. Or better yet, they don't decide on an idea that just simply works for their company. By following the 5 basic guides mentioned in the above picture, it can truly help. Take time and question yourself, "Does my design have the following principles of being simple, memorable, timeless, versatile, and appropriate?" If you do, then you will see that your design should become more centered around what the client wants and envisions.
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